There is a very specific science behind the compelling loop that keeps players engaged for hours.

The entire experience is designed to provide a constant stream of dopamine hits to your brain.

The Short Gameplay Loop

This rapid turnaround minimizes the sting of defeat and maximizes the immediate joy of victory.

It perfectly fits into the micro-moments of our daily lives, like waiting for a bus or during a coffee break.

• It is easy to binge-play.
• Playable anywhere, anytime.
• Instant matchmaking means zero downtime.

The Reward Schedule

This unpredictability is vastly more addictive than receiving a guaranteed, predictable reward every time.

It is the exact same psychological principle that makes slot machines so incredibly engaging.

Managing Your Playtime

It is important to recognize when you are playing out of frustration rather than actual enjoyment.

Remember that the virtual trophies and ranks are designed to keep you on the treadmill indefinitely.