India Baby Food Industry Share, Demand, and Future Forecast

India Baby Food Market Projected to Expand at 9.32% CAGR Through 2030

The India Baby Food Market size is valued at nearly USD 1.16 Billon in 2024 is predicted to reach about USD 1.98 Billion by 2030. Along with this, the market is also estimated to grow at a CAGR of around 9.32% during the forecast period, i.e., 2025-30.The primitive factors attributing to the growth of this food in India are increasing urbanization, rising medical complications, and the changing lifestyles of women. This food is referred to as soft easy-to-consume food products manufactured for infants toddlers. These products are commonly available in milk formula, prepared dried baby food variants, and are produced using mashed vegetables, fruits, and cereals. It acts as a source of various nutrients, such as vitamins carbohydrates for toddlers.

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Strategic Takeaways from the Report:

Market Sizing and Forecasting
Regulatory and Policy Influence
Competitive Trends and MA Activity
Innovation Drivers and Disruptive Technologies
Investment Hotspots and Emerging Niches
Geographical Dynamics and Trade Flows

India Baby Food Market Segment Overview Classification

This market is categorized to offer targeted insights across various operational and consumer-related verticals.

Segment List:

By Product Type

Processed Baby Food
Milk Formula
- Standard Milk Formula
- Follow-on Milk Formula
- Growing-Up Milk Formula
- Special Baby Milk Formula
Dried Baby Food
Other Baby Food
- Liquid Standard Milk Formula
- Powder Standard Milk Formula
- Liquid Follow-on Milk Formula
- Powder Follow-on Milk Formula

Among them, the Milk Formula acquired a significant share in the historical year and is estimated to gain a notable share in the coming years. The inclination of the urban population toward the growing-up milk formula to help in the overall development of the toddler is the prime reason for the growth in the sales of the milk formula. Further, medical complications such as the rising lactation issues among women, and others are also driving the sales of baby milk formula in India. Moreover, several researches studies across the globe have claimed that baby products are safe essential for the development of the child. Therefore, parents are slowly using these products to feed their children. Hence, the growth of the milk formula is anticipated to grow further in the forecast period.

By Distribution Channel

Retail Offline
- Grocery Retailers
  - Convenience Retail
    - Convenience Stores
    - Forecourt Retailers
  - Supermarkets
  - Hypermarkets
  - Discounts
  - Warehouse Clubs
  - Food/drink/tobacco/specialist
- Non-Grocery Retailers
  - General Merchandise Store
- Vending
- Direct Selling
Retail E-Commerce

Among them, Retail Offline acquired a significant share in the historical period owing to the apprehensions among consumers regarding the quality of the products. Parents prefer to check the product thoroughly before purchasing it for their children, therefore, they tend to buy baby food baby-related product from offline convenience stores. These offline stores offer them to choose from a wide range of products from various local global brands, as well as offer high discounts owing to brand promotion, therefore, the sales of baby products specifically food have been via an offline channel in the historical period.

By Age Group

3+ years
1-3 years

By Category

Organic
Inorganic

By Region

North
East
West
South.

These divisions help clarify demand patterns and expected shifts.

Market Opportunities

Made in India Plans by the Government Escalates the Expansion of Local Indian Brands - India has been a country with diverse cultures and has been a hotspot for global brands manufacturing baby food. However, to mitigate the dependence on global international brands, the government of India is encouraging local companies to grow by providing them with subsidies. Even though the initiative Made in India, was launched in the historical years, it came to light in recent years, owing to which the awareness among the consumers to choose the products made in India is rapidly increasing. These government-led policies are propelling end-users to switch to Indian brands rather than the existing global players, therefore the market for local or made-in-India brands is expected to surge in the forthcoming years.

India Baby Food Market Competitive Snapshot from 2025-2030

The report highlights established and emerging players in the global India Baby Food Market, evaluating their strengths, challenges, and potential for innovation.

Key Competitors Include:

Nestlé India Ltd
Nutricia International Pvt Ltd
Abbott India Ltd
Raptakos Brett Co Ltd
Mead Johnson Nutrition India Pvt Ltd
Scientific Brain Nutraceutical Pvt. Ltd.
Saipro Biotech Private Limited
Happa Foods
Early Foods
Gerber
Others (First solid, Heinz, etc.).

Their activities include partnerships, product launches, and geographic expansions.

India Baby Food Industry Prime Challenge

Changing Lifestyles Eating Habits Leading to Various Medical Complications in Women - The increasing urbanization in India has led to a change in the lifestyle patterns of individuals, especially women in India. The changing lifestyle such as long working hours eating habits like consumption of alcohol, caffeine, red meat, unpasteurized milk, and other fast food products have resulted in acute medical conditions in women. These medical conditions include Preeclampsia, Preterm Labor, etc., which causes postpartum complications and to overcome these complications the women are kept on heavy medications. The consumption of medicines by the lactating mother poses a great risk to the newborn babies, hence the mothers prefer the infant formula the baby formula.

Additionally, according to the India Skills report 2022, the rate of employable women is steadily expanding and is recorded to be over 51.44% in 2022. Therefore, the rising working women population is likely to increase the reliability of women on this nutriment in the coming years, as it acts as a complete solution for the development of toddlers.

Frequently Asked Questions (FAQs):

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